Press Release (06/28/2006)   EZUPTV has teamed up with RFD-TV network   EZUPTV has teamed up with RFD-TV network to launch an exciting new TV program airing 3 times each week. Starting July 5th, you can tune in every Wednesday @ 9:00 pm EST to catch the action on "Little Britches Rodeo"…the oldest national junior rodeo association in the country! Kids from ages 5 through 18 participate in: Barrel Racing, Steer/Bull Riding, Goat Tying, Saddle Bronc Riding, Team Roping, and more exciting competitions.   It's Reality TV…….Western Style! This highly charged program is one that the whole family will want to watch! EZUPTV takes you to various "Little Britches Rodeos" held throughout the nation. (244 rodeos were held in 2005.) You'll get the opportunity each week to watch and cheer our future adult rodeo stars in action! And if you and your family miss the show on Wednesday, you'll be able to catch it again, as it will be re-broadcast twice during the week. RFD-TV broadcasts to over 28 million households in the US and 19 million households in Brazil, and is distributed on DirecTV (Ch. 379), Dish Network (Ch. 9409), Mediacom (Ch. 76) and NCTC cable.   About EZUPTV: Headquartered in Las Vegas, Nevada, EZUPTV is committed to providing family entertainment, western style! In addition to "Little Britches Rodeo", EZUPTV has also produced the 2004 National Senior Pro Rodeo Finals and Bishop Mule Days 2005. For more information, visit www.EZUPTV.com. For advertising opportunities, contact: Michelle Gerstner at 702.327.6300 or email MediaMastersInc@aol.com.   About "Little Britches Rodeo: The National Little Britches Rodeo Association is a non-profit 501-C-3 organization, devoted to the promotion of junior rodeo and the continued support and encouragement of the nation's youth. The corporate offices are located in Colorado Springs, Colorado and can assist you in establishing a "Little Britches" franchise anywhere in the US. For more information, visit www.littlebritchesrodeo.com. About RFD-TV: Launched in 2000, RFD-TV is the nation's first 24-hour television network dedicated to serving the needs and interest of rural America, covering everything from AGRICULTURE, HORSES, TRADITIONAL & ETHNIC MUSIC, and VIDEO LIVESTOCK AUCTIONS. Their mission is to provide quality, traditional family-oriented programming. The channel is produced and up-linked via satellite to all 50 states and Brazil from Nashville, Tennessee. The corporate office is located in Omaha, Nebraska. For more information, visit RFD-TV.com.